• DPS Festival of Lights Illuminates Hope in People

    The carnival dazzled people through numerous attractions of light, a light parade, fireworks and other fun-filled activities; all proceeds were donated to Lady Dufferin Hospital

    Karachi – January 27, 2017: With the hope to light up lives of others, Dawood Public School (DPS) organized “DPS Festival of Lights”, a fundraising event full of shimmering lights and unique illuminated artifacts. The fun-filled festival aims to generate funds that will help the deserving patients visiting Lady Dufferin Hospital. DPS Festival of Lights is sponsored by Engro Foundation whereas Karachi School of Business and Leadership (KSBL) assisted as social outreach partner of the event. The festival was similar to its international counterparts with shows, fireworks, food stalls and much more.

    The school transformed itself for the festival and mesmerized visitors with displays made of various lights. Each of the school marked its presence with an extraordinary display including stick-men made of lights and giant flowers made out of LEDs!

    One of the main attraction at the festival was children’s ‘Olper’s Light Parade’. Groups of little girls appeared with glittering costumes, followed by lit-up hula-hoops, aeroplanes, and other decorated ornaments that added more colours to the cavalcade. The well decorated truck carrying a fairy princess reigned the parade. The fairy princess was attired in a specially designed “fairy costume” made entirely of elegant purple LEDs with white LED light wings.

    The festival had numerous fascinating performances including Tron Dance by Shehzad Danger Crew and a thrilling fire performance. DPS students had several stalls that engaged visitors in constant bargain hunting for various delicious snacks and fun games. The activity aimed to teach children how to interact with people and make transactions in real life.

    Sharing her excitement to be part of this activity Rabail Soomro of Class 8 said ‘DPS Festival of Lights is a great platform for the students to hone their entrepreneurial skills. From coming up with business ideas to making marketing strategy to grab customers attention at the event gave all of us to use our limited resources in a creative way.’ ‘The best part of the festival is that we will be helping deserving patients through the proceeds, this is how we would like to play our part in the cause.’

    The spirit of helping others was at its peak throughout the festival. Volunteering parents helped eager blood donors at Indus Hospital blood donation camp.

    Young visitors also had a great time enjoying a wide array of amusement rides including Victorian-horse ride, mini trains, merry-go-rounds and much more. People savored scrumptious food delight at their ease along with rides. The entire event was made possible through the unwavering efforts of teachers, supporting staff and students of DPS.

    Acknowledging the efforts of students, teachers and staff of DPS at the Festival of Lights, Dr. Zaryab Sethna said: ‘The valiant efforts of bringing lights back to Karachiites through a festival and raising funds for Lady Dufferin Hospital shows how children and adults alike can use their imagination in bringing happiness in the world.’

    Lady Dufferin Hospital is a not-for-profit organization that is providing best possible medical care to women and children irrespective of socio-economic backgrounds. The hospital has over 300 beds and state-of-the-art medical facilities including obstetric, gynecological and neo-natal pediatric services. The hospital caters to thousands of patients who cannot afford good quality of medical treatment. According to a report by ‘Save the Children’, Pakistan is amongst the highest Mother Mortality Rate of 276 per 100,000 live births and the under-five child mortality rate of around 89 deaths per 1,000 live births during the last a decade or so.

    The health indicators in Pakistan present a gloomy situation especially when it comes to maternal and infant mortality rates. According to report, “Ending Newborn Deaths,” in 2012 Pakistan had the highest rate of first-day deaths and stillbirths at 40.7 per 1,000 births, followed by Nigeria (32.7), Sierra Leone (30.8), Somalia (29.7), Guinea-Bissau (29.4) and Afghanistan (29.0). On the other hand Pakistan’s Maternal Mortality Rate (MMR) is 299 per 100,000 live births. The situation itself speaks the importance of the issue to be taken seriously.

    The day ended with a spectacular display of fireworks enthralling the audience at the culmination of the festival.

     

  • IAMKARACHI & TPL sign MOU

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    Karachi (Jan 25, 2017) : (IAMKARACHI (IAK) and TPL Maps, Pakistan’s first digital mapping solution, part of TPL TRAKKER Limited (TPLT) signed an MOU at the Centre point, signalling the commencement of a partnership aimed to enrich the culture and physical spaces of Karachi, Pakistan.

    This MOU was signed by both parties to put the IAK Walls on the map, literally. TPL Maps will plot the IAK Walls on their Mobile/Web applications as a landmark visible to everyone. The Walls will be marked with specific coordinates and accurate images, to signify the importance of the program and to increase the visibility within the city of Karachi and visitors alike.

    The IAK Walls movement has been a raging success for the past two years, and has inspired multiple campaigns that follow a similar model to counter hatred and violence in Karachi. This year, the programs that be inspired have travelled to other cities as well, including Lahore. However, this is the first instance of these walls being listed on the Pakistan’s first indigenous Digital Mapping solution, TPL Maps, as identifiable landmarks.

    Mr. Adeel Hashmi, the Head of Maps at TPL, Ms. Ambareen Main Thompson, Executive Director of the Society for I AM KARACHI and Ms. Rumana Husain, Executive Committee Member IAK and prolific children’s writer signed the documents, signalling the beginning of what shall prove to be a blossoming partnership.

    “We’re very proud of this achievement, the fact that the walls will now be a part of the blueprint of this city, available to one and all is very heartening. Hopefully, this alliance with TPL Maps will prove to be beneficial for IAK, TPL and above all, for Karachi and its citizens”, Ambareen Main Thompson, Executive Director, I AM KARACHI.

    Commenting on this partnership, Adeel Hashmi, Head of TPL Maps stated, “We attempt to use our experience in technology in digital mapping to preserve culture and heritage of the country which is part of our overall strategy of providing a comprehensive digital mapping solution of Pakistan. This is the first major step in this direction and we look forward to many such partnerships to document the entire heritage of Pakistan, digitally”

  • Shaheen Air International Grabs Two Top Accolades at Brands of the Year Award 2016

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    The coveted honors have been bestowed upon the airlinein recognition ofits commitment toproviding an innovative and delightful experience to passengers

    Karachi – January 25, 2017:Shaheen Air International (SAI)has been conferred with two top honors at the seventh edition of Brands of the Year Award 2016. The airliner has been awarded Brand of the Year Award for 2015-2016 in the Airline Category, while it has clinched Brand Icon Award for2015-2016 in the same category. The award ceremony was organized by Brands Foundation where the Honorable Senate Chairman Mr. Raza Rabbani presented the awards to Shaheen Air’s Chief Marketing Officer, Mr. Zohaib Hassan.

    While expressing his jubilant views at this remarkable triumph, Zohaib Hassan stated: “Allah has been really kind upon us and has blessed us with these accolades. This victory reflects the hard work of every individual who is intricately spun into the fabric of Shaheen Air. With this, we are poised to redefine the traveling experience for our valued passengers and set a new standard of air travel in the country.”

    Initiated in 2007,Brands of the Year Awards recognizebrands that are champions in their specific industries. Each year, the brands are evaluated on the basis of expert panel recommendations, qualitative and quantitative studies after which they are presented with different awards.

    Shaheen Air:

    Shaheen Air International Limited (SAI) is established as a public limited company under the Companies Ordinance, 1984.It is mandated to perform the business of air transportation of passengers and cargo. Shaheen Air commenced its operations as the first private airline in Pakistan in December, 1993. It operates on various domestic and international routes and in 2015, it became the only private airline from Pakistan to fly east with non-stop flights from Lahore to Guangzhou, China. Recently, the carrier began services between Islamabad and Manchester and also plans to fly to several other international destinations in the future.

  • Dawood Public School to Hold a Dazzling Festival of Lights on 27 & 28 January

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    Karachi – January 25, 2017: Dawood Public School (DPS) is gearing up to hold a fundraising carnival for Lady Dufferin Hospital. The school will open its gates to the public on the evenings of 27th and 28th January, 2017 for the electrifying ‘DPS Festival of Lights’. The event is sponsored by Engro Foundation.

    Dawood Public School will transform its vicinity into a sparkling display of lights, with illuminated trees and installations. DPS students will set up stalls with recreational games, as well as of food of different cuisines. Visitors can also enjoy a wide array of amusement rides including horse carriages, a mini train rides and for daredevils, a pirate ship. The carnival will also be offering light and fire performance that will amuse, astound and amaze the spectators.

    One of the main attractions will be the ‘Olper’s Light Parade’ by the students dressed up in lit-up costumes and accompanied with glitzy Victorian horse carriage and much more. The festival will end with spectacular fireworks on both days at 9:30pm.

    Lady Dufferin Hospital is a not-for-profit organization that is providing best possible medical care to women and children irrespective of socio-economic backgrounds. The hospital has over 300 beds and state of the art medical facilities including obstetric, gynecological and neo-natal pediatric services. The hospital caters to thousands of patients who cannot afford good quality of medical treatment. According to a report by ‘Save the Children’, Pakistan is amongst the highest Mother Mortality Rate of 276 per 100,000 live births and the under-five child mortality rate of around 89 deaths per 1,000 live births during the last decade or so.

    The students, teachers and staff at Dawood Public School are looking forward to welcoming people from all walks of life to the Festival of Lights.

  • Cinepax Cinemas & Urdu 1 host special screening for XXX: Return of Xander Cage

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    [Karachi, 24th January 2017]: Cinepax, Pakistan’s favourite cinema chain, and Urdu 1 hosted an exclusive screening for the newly released Hollywood film XXX: Return of Xander Cage at the Cinepax Cinemas in Karachi.

    Top celebrities and socialites were present at the red carpet event, some of whom included jeweler and photographer Tapu Javeri, event planning guru Frieha Altaf, choreographer Wahab Shah, renowned actresses & models Sunita Marshall, Sahrish Khan and Sana Shakir, and designer Nauman Arfeen to name a few.

    Like the previous motion pictures under the XXX franchise, the latest offering starring Vin Diesel & Deepika Padukone, is action-packed, heavy on stunts and sound, with well-filmed and directed fight and shootout sequences which had the audience sitting on the edges of their seats.

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    “The screening was an eventful and thrilling experience for everyone who attended it. We are very pleased that the event was so enjoyable, and the movie proved to be a great viewing experience for the attendees too,” said Mohsin Yaseen, General Manager, Cinepax Cinemas.

    XXX: Return of Xander Cage is currently playing in cinemas across Pakistan released under the banner of Footprint Entertainment.

  • TPL Life Insurance introduces an Exclusive TPL Life Lounge & Healthcare Services at OMI Hospital for its Customers

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    Services will include Exclusive discounts on ER, radiology and laboratory investigations and Drugs & Disposables

    Karachi, 24th January 2017: TPL Life Insurance is now providing access to an exclusively designed TPL Life Lounge & Healthcare Services for its customers at OMI Hospital.

    The unveiling ceremony of the newly opened TPL Life Lounge at OMI Hospital took place with the core management of TPL Life Insurance and various dignitaries of the hospital present. TPL Life’s CEO, Mr. Faisal Abbasi and Dr. R. A. Rahim, Chairman & CEO OMI Hospital cut the ribbon at the opening.

    “TPL Life Exclusive Lounge at OMI Hospital is indicative of our commitment to introduce ‘real’ value added offerings to our customers. We believe that this facility will be a significant leap in taking care of our valued customers when it really matters. We are thankful to OMI Hospital and its management for sharing the same vision as TPL Life’s i.e. ensuring our customers experience the best of care when they visit the hospital.  This indeed is a very happy moment for all of us”.

    The range of services offered by TPL Life at OMI Hospital include: 24/7 access to facilitation by the TPL Life Attendant, quality insurance advisory services through the company’s insurance expert, information regarding health, savings and life insurance plans, appointment alerts and a concierge service for refreshments.

    Additionally, consumers will be able to enjoy a 30% discount on ER & OPD services as well as laboratory, Medical Imaging and radiology investigations. Further, 7.5% discount is available on Retail Price of Drugs & Disposables.

  • Star-studded premiere for ‘Thora Jee Le’ held in Karachi

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    [Karachi Date: 20th January 2017] Mahtab Akbar Rashdi and HUM Films hosted an exclusive movie premiere for the first release of the year, Thora Jee Le in Karachi.

    ‘Thora Jee le’ is a comedy/drama film written and directed by Rafay Rashdi, produced by 1NFLUENCE and executively produced by Mahtab Akbar Rashdi. The youthful movie has been shot in Karachi and Larkana.

    The cast includes some of the young and talented actors in the Pakistani film industry namely, Rizwan Ali Jaffri, Bilal Abbas, Ramsha Khan, Salman Faisal, Fatima Shah Jillani, Kasim Khan and Ahsan Mohsin Ikram.

    The premier had a star studded red carpet with the star cast of the movie.

    ‘Thora Jee Le’ released on 20th January 2017 under the banner of Hum Films. The story revolves around seven individuals belonging to different backgrounds and how their lives transform as they enter their practical life. A story about self-discovery, dosti, tafreeh, jigri & yaari between friends, who venture on a journey of a lifetime only to discover that fate has different plans, for all of them.

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    “Thora Jee Le has been released in all cinemas nationwide and every individual must go and watch the film to support Pakistani cinema and the new talented actors in the movie. The actors debuting in the film have a chance to shine on this platform which will boost their career professionally and help them rise and shine in the Pakistan Film Industry. Thora Jee Le is a wholesome entertainment for cinema goers.” commented Mahtab Akbar Rashdi executive producer of the movie.

    “Thora Jee Le has a youth-based and heartwarming story and I am grateful for all the love and support during our promotions and we are looking forward to a great feedback. Many people can relate to the movie as it is packed with comedy and entertainment.” says director Rafay Rashdi, the writer and director of the film.

    The music of ‘Thora Jee le’ is composed by the very famous Suhaib Rashdi with sound by Electrikroom Studios.

    “HUM Network has always provided new and talented artists to the Pakistani film industry and we are proud to live up to our promise of providing quality entertainment to our viewers making Thora Jee Le

    the first release of the year. This movie Thora Jee Le has joined the pack of HUM Films.” Sultana Siddiqui, President HUM Network.

    Thora Jee Le has released nationwide today.

  • Shaheen Air International Welcomes a New Airbus A319 to its Fleet

     

    IMG_4383.jpgResplendent in gold, the new aircraft dons the new livery of Shaheen Air and truly encapsulates the company’s values and standards

    Karachi – January 19, 2017: Shaheen Air is elated to announce the inclusion of a new aircraft to its fleet. The arrival of the new Airbus A319 marks a historic milestone for the company as it rebrands itself. The aircraft revealed the new logo of Shaheen Air that aptly compliments the entity’s vision and innovation in setting new standards in the field of aviation.

    The new jet is first-in-line to don the new livery of Shaheen Air. It comes powered with technological advancements and offers more comfort to passengers. With its inclusion, the company aims to redefine its mission of providing a cost-effective and secure air travel option for travelers.

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    The refreshed brand identity builds on the philosophy of Shaheen. It goes beyond the aspect of a logo’s evolution to deliver the highest standards of service, punctuality and reliability, marked by genuine hospitality from the company’s passionate people. It also extols the carrier’s dream to spread its wings and be a force for good through value creation that sustainably connects and enriches the world.

    While narrating the triumphs of Shaheen Air, Kashif Sehbai, Chairman, Shaheen Air International said: “This is a momentous day for the Shaheen Air family as we unveil our new brand identity. It is not only an embodiment of our zealous values, but is also a frontrunner to a promising future. With this new aircraft, we are poised to become stronger and thrive in this intensely competitive airline industry.”

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    Shaheen Air began its journey as Pakistan’s first private airline 24 years ago. It was the first airline to earn the privilege of being honored as Pakistan’s second national carrier. With 25 planes under its auspices, it is the country’s largest private carrier with a young and passionate crew, flying to seven local and 13 international destinations.

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  • Karachi Kings Joins hands with PTV Sports as its Official Sports Channel

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    [Karachi – 16th January 2017] At a signing ceremony between the management of Karachi Kings and PTV Sports it was announced today that PTV Sports will be the Official Sports Channel of Karachi Kings team.

    As part of this collaboration PTV Sports will be promoting Karachi Kings activities, players and events on its channel for the coming season of HBLPSL. Karachi Kings put forward the commitment that PTV Sports will be promoted in all its activities and will endeavor to create new opportunities for both the sides through this collaboration.

    Speaking at the occasion Dr. Nauman Niaz, Director Sports and Syndication PTV & Head of PTV Sports said “We are entering into this collaboration not for commercial purposes but to enhance the soft image of Pakistan. We share the passion for cricket with the Karachi Kings management and would be more than willing to play our part in bringing the international cricket back to the grounds of Pakistan. We want to take this collaboration as an indirect opportunity to reinvest in building the cricket culture in Pakistan and attract more youth towards cricket. We at PTV Sports are excited to have joined hands with Karachi Kings in supporting this great game of cricket”

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    The Chief Executive Officer of Karachi Kings, Mr. Tariq Wasi said, “As you know, time and again we have reiterated our commitment to cricket as not only a sport but one of our efforts to build a better image of Pakistan. With common goals we believe that partnering with PTV Sports as our Official Sports Channel, which is a state owned channel, reinforces our commitment to be hand in hand with the government of Pakistan to promote cricket and the positive image of Pakistan”

    Both the organizations aim to create joint promotions, programing and other activities to promote the game of cricket and excite the youth of Pakistan towards this positive activity.

    This year Karachi Kings team sponsors include, Titanium Sponsor – Bahria Town, Platinum Sponsor – Bridge Power Batteries, Gold Sponsor-Arkadians, Gold Sponsor – Shield, Silver Sponsor – Oye Hoye, Beverage Partner – Pepsi, Home Ground Partner – Naya Nazimabad.

  • Karachi Kings becomes first to launch Official Apparel Line with Cotton & Cotton

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    [Karachi – 16th January 2017] The Karachi Kings is the biggest and most supported team in the HBL PSL. Proudly owned by Mr. Salman Iqbal, who is also the Founder and President of ARY Digital Network. Karachi Kings is a manifestation of the multicultural metropolis that is Karachi, the heart and soul of Pakistan. The team along with leading fashion apparel brand Cotton & Cotton, launched its exclusive line of clothing for its fans today.

    The launching ceremony was held today at 6:00 pm, at the Cotton & Cotton outlet in Dolmen Mall Clifton, Karachi. The event was attended by celebrities and fans, who got their first look at the designs available for the entire family. The product range includes shirts, t-shirts, polo shirts, ladies kurtis, jackets, sports uppers, caps, customized wallets, belts, ties and a lot more. Cotton & Cotton will also be releasing Karachi Kings replica team t-shirts and more variety of formal and causal apparel for Karachi Kings very soon.

    In his message for the launch Mr. Salman Iqbal said “We are confident that through this collaboration, the fans of the team will not only have easy access to exclusive Karachi Kings apparel, but they will also have the peace of mind that there will be no compromise on quality. So we urge our fans to only buy the original merchandise and help us develop this new industry of sports merchandise in Pakistan, which is another new trend by us”

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    Speaking at the occasion the CEO of Cotton & Cotton Mr. Alam Najiullah said “Its an honor to be part of the Karachi Kings efforts to create the first ever clothing line of a major cricket league. Never before has fashion and sports joined hands in such a unified manner in Pakistan. This is just the first baby step to create a small line for the inauguration. We will strive to create a capsule collection for every season and showcase it in our stores. We look forward to making the Pakistani cricket teams have a look and style commensurate to any world class team”

    This year Karachi Kings team sponsors include, Titanium Sponsor – Bahria Town, Platinum Sponsor – Bridge Power Batteries, Gold Sponsor – Arkadians, Gold Sponsor – Shield, Silver Sponsor – Oye Hoye, Beverage Partner – Pepsi, Home Ground Partner – Naya Nazimabad

    Additionally, fans who have purchased the Karachi Kings limited edition wallet card, can now claim their Karachi Kings merchandise from any Cotton & Cotton outlet throughout the country. All apparel developed by Cotton & Cotton will also be available at www.arysahulatbazar.pk

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